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Small businesses love conference calls

Small businesses are on the rise in Australia and conference calls can be a great way to run project meetings. With the proliferation of home-based businesses, online entrepreneurs, and a focus back on trades, our lucky country is seeing a real resurgence in sole operators and businesses with only 2 or 3 employees.

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While it's great to eradicate the politics, the lengthy meetings and the chat-fest conferences of a large corporate (that's why you started your own business in the first place, right?), a small business has its own communication challenges. Working in isolation can be frustrating; there's nobody to bounce ideas off or to give you the moral boost you need when making a big decision. "Am I making the right decision?" just falls on deaf ears... 

So how do small business owners garner support and build teams without putting them on the payroll? Conference call services are a great place to start. They provide a tool for disparate individuals to discuss ideas and challenges, test innovations and product updates and share war stories or successes with like-minded people.  A conference call becomes a great connector for a business owner with others in a similar situation without having to leave the comfort of their office.

Audio conferencing as a solution

Audio conferencing is also a great way to hold regular meetings with clients or suppliers who might not be located nearby. Instead of an annual fly-in-fly-out trip, you can up the ante on your communication and feedback without spending much. The participants will feel more loved but you won't be sacrificing too much time, which we know is a precious commodity for a small business owner.  

If you are in a service industry where you need to work in partnership with other businesses, conference calls can also be a great way to run project meetings. Your virtual team will benefit from the immediacy of a call (rather than a face to face meeting) and will thank you for not dragging them away from their work for too long! 

Conference calls are really easy to use too. Individuals call into the meeting using a dedicated phone number and a passcode; once everyone is connected the meeting can begin. A standard phone is the only piece of equipment required for conference-call meetings.

Learn more about audio conferencing


Topics: Teleconferencing

Last updated on August 21, 2017 09:13

Sidney Ferguson

Written by Sidney Ferguson

Sidney has been an Inbound Marketing Specialist at Express since 2017.

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